PR LIKE A BOSS!
PR LIKE A BOSS!
Not Just a Podcast: A PR Revolution
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Not Just a Podcast: A PR Revolution

Meet the Women Who Are Inspiring a Global Movement for Real Brand Impact

You know those moments when a little idea taps you on the shoulder… and then grabs you by the face and says, “Hi. I’m your next big thing.”

Well, that’s exactly what happened after recording a string of incredible conversations with women I now consider my unofficial board of bosses.

From PR royalty to fearless founders, these guests didn’t just drop gems, they made me realise:
We need more real voices influencing how brands show up.
Not filtered feedback. Not vanity metrics. But actual women with lived experience, sharp opinions, and zero time for fluff.

Brands need to start listening to real women.
Not “ideal customers.”
Not Instagram avatars.
Not the same five influencers every brand is gifting to.

Real women.
With real opinions.
And real buying power.

So I decided to build something around that.

Introducing the PR LIKE A BOSS! Insiders Collective, a global focus group split by country, made up of smart, diverse, opinionated women who are ready to test, influence and change the damn brief.

This isn’t a sample club!
This is strategy powered by community.

In my latest solo podcast episode, I share:
✨ The stories and takeaways from 8 inspirational guests
🌍 Why global nuance matters (Manchester ≠ Melbourne!)
🎯 What the Insiders Collective actually is and why it’s a total no-brainer for brands
💬 How you can join for free and shape the future of campaigns
And the incredible women whose voices inspired it all…

Featuring guest inspo from:

  1. Jo Jones – Beauty PR legend and clarity queen

  2. Reshmi Bennett – Cake boss with a no-BS brand brain

  3. Really Ree – Beauty blogger turned founder of REESON

  4. Ateh Jewel – Multi award winning journalist, broadcaster, producer, director, influencer, diversity advocate and entrepreneur (basically THE Queen of multitasking).

  5. Jane Cunningham – The original British Beauty Blogger

  6. Victoria Woodhall – Wellness editor with global insight

  7. Laura Dowling – Pharmacist & founder of FabÜ with fierce Irish humour

  8. Lan Nguyen-Grealis – Makeup artist, author, British Beauty Council change-maker

  9. Donna Francis – Journalist and advocate for positive ageing and real representation

  10. Ruth Crilly – Model-turned-beauty blogger-turned-author; a testament to strategic reinvention.

So, if you’ve ever shouted “WHO APPROVED THIS AD?!” at a billboard, this one’s for you.

👉 Hit play to listen to the full episode.
👉 Sign up to the Collective.
👉 Tell a friend. Tell a brand. Tell your WhatsApp group.

Let’s make some noise.
Because the next era of PR?
It’s personal, powerful and packed with real voices…
just like yours!

Patz x

Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Please check-out the PR LIKE A BOSS! eCourse HERE

This Substack is reader-supported. If you enjoy the content and want to help keep it going, please consider making a donation to support my work. Every contribution truly makes a difference.

Donations help to:

  • Build a community of strong like-minded women in beauty, wellness and business

  • Fund the creation of valuable articles and podcast episodes

  • Gives you the chance to win various beauty, wellbeing and business goodies when sharing on IG.

PR SPECIALIST & COACH
PATRIZIA GALEOTA

With over two decades of experience, I’ve established myself as a PR Powerhouse, collaborating with renowned brands and experts within L’Oréal Paris, Kiehl’s, Garnier, and The Body Shop, among others.

My expertise lies in shaping compelling narratives, providing strategic guidance and fostering impactful collaborations on both a national and global scale.

I empower brands and experts in the beauty, wellness and lifestyle space to secure media coverage and communicate their products and expertise effectively.

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