What do you get when you cross a pharmacist, a lab coat, a Wonder Woman costume, and a giant walk-through vagina? A podcast episode that delivers a dose of truth, sass, science and sparkle.
On the latest episode of PR LIKE A BOSS! I sit down with the force of nature that is Laura Dowling, pharmacist, entrepreneur, CEO of FabÜ Wellness and the fabulous mind (and vulva advocate) behind the upcoming book Love Your Vulva.
Laura chats candidly about building her personal brand from behind the pharmacy counter, breaking taboos on women’s health with humour and how she grew her wellness brand by talking to people like a real human being (and not a robot spewing ingredient lists).
Some standout soundbites?
Why Laura credits her patients, their DMs and a Sunday night “confession box” for her education in real-life wellness.
How wearing a Wonder Woman outfit while interviewing strangers about their HRT needs helped her brand go viral.
The time she begged for supplement award votes while holding a megaphone and yelling “Make You Great Again.”
That moment she fell off a zipline in a lab coat and turned it into a viral menopause metaphor.
She also gives real talk advice to any founders thinking of launching a brand in a crowded space: skip the jargon, show your face (tash and all) and don’t be afraid to fall, literally or figuratively.
Mentions include:
Viva La Vulva – A sold-out educational tour turned movement
Marie Roche – Irish illustrator bringing vulvas to life (beautifully)
Mentions of Trinity College Dublin, Galway Races and viral Instagram reels
So if you’ve ever wondered how to make your wellness brand/service stand out without selling your soul, or you just want to hear someone scream “vulva” in a public place with purpose, this is the episode for you!
🎧 Hit play to listen to the full episode and don’t forget: you too can PR LIKE A BOSS! Wonder Woman outfit optional.
Want more wisdom?
Follow Laura @fabulouspharmacist and her fabulous brand @fabuwellness
Patz x
🚨 GIVEAWAY ALERT! 🚨 My friends at FabÜ are giving THREE of my UK & Irish-based listeners the chance to win a 3-month supply of either SKIN HAIR NAILS, BRAIN FOCUS, or MENO+PERI – worth £78! To enter:
1. Follow me (@pgaleota + @prlikeaboss) and @fabulouspharmacist on Instagram
2. Tag a friend you know would love to win these
3. Share today’s episode Reel, tagging me in your post
THREE winners will be selected at random.
Deadline: 10pm GMT, Monday 26th May 2025
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PR SPECIALIST & COACH
PATRIZIA GALEOTA
With over two decades of experience, I’ve established myself as a PR Powerhouse, collaborating with renowned brands and experts within L’Oréal Paris, Kiehl’s, Garnier, and The Body Shop, among others.
My expertise lies in shaping compelling narratives, providing strategic guidance and fostering impactful collaborations on both a national and global scale.
I empower brands and experts in the beauty, wellness and lifestyle space to secure media coverage and communicate their products and expertise effectively.
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